Stingray is everywhere you look – or listen: CES 2026

Stingray is everywhere you look – or listen: CES 2026

Stingray is defining how entertainment fits into the future of technology, and CES 2026 gave us the best platform to shine.
 

From the show floor to private demo suites inside iconic host hotels like the ARIA, Stingray brought innovation, gamification and storytelling to CES. As one of the most dynamic and dominant voices in entertainment technology, our presence wasn’t just about launching new products, it was about the intersection of audio, media, and consumer engagement and how they come together to shape how people experience the world.
 

Through karaoke with scoring & mics, Calm Radio, TuneIn, BYD Audio, and much more, we were able to deliver cutting-edge in-car entertainment, immersive audio, and create core memories through connection, proving that innovation can still be human and joyful. From sound to sight, that philosophy carries through everything we do, including art curation and visual culture for millions of screens worldwide.

Stingray at CES 2026: Redefining In-Car Entertainment

Automotive technology stood out as a growing force at CES and we are proud to be at the center of it through our IVI solutions. As vehicles become smarter, more connected, and more autonomous, what happens inside them matters more than ever. Our collaboration with Zoox is just the beginning of Stingray’s journey into robotaxis.

We debuted major advancements in connected car entertainment, including our growing partnership with BYD. For the first time, we showcased BYD Audio, a fully customized, OEM-specific in-car audio experience built around how drivers and passengers actually listen.

With the recent acquisition of TuneIn, Stingray now delivers music, radio, podcasts, and premium audio experiences inside vehicles through a unified automotive media platform. It’s not just infotainment, it’s a curated audio environment designed for the future of mobility. From BYD Denza karaoke demos to conversations about the future of in-car audio, CES 2026 proved that Stingray is helping move vehicle entertainment technology forward.

Inside the Stingray CES Demo Experience

CES isn’t just what you see on the show floor, it’s also about what happens behind closed doors.
 

Inside Stingray’s demo suites partners, media, and industry leaders sat for a hands-on experience with our growing portfolio of streaming technologies, FAST Channels, and interactive entertainment services. These meetings were about how Stingray products and services can help propel our partners forward, creating more engagement and a better user experience.
 

We met with partners like LG and Samsung, who are actively seeking new ways to evolve digital media platforms and home entertainment. Those pivotal conversations started at CES. Stingray is excited for these discussions to come to fruition, and you should be too.
 

How Karaoke Became One of CES’ Most Memorable Moments

Among all the tech, one thing consistently drew people in: Stingray Karaoke. From the Stingray booth to private Samsung events, karaoke became one of the most joyful aspects of CES, providing lighthearted experiences to the show floor. Powered by Singing Machine, our new generation of professional-grade microphones, real-time scoring, and pitch-perfect AI tools showed everyone that the future of entertainment can be interactive, social, and fun.

 

This year marked a turning point for Singing Machine, as we introduced a new direction focused on next-generation karaoke including mic solutions developed with Samsung and new automotive-ready formats designed for BYD and beyond.

Human-Powered Entertainment in an AI World

AI was a big talking point at CES 2026. Everyone wants to know how AI can fit into their business, and Stingray is no exception. We use AI to improve workflows, power FAST channels, and make our platforms more efficient. However, we pride ourselves on finding a balance between responsible AI and human creativity and feel strongly that this sets us apart in the music market. Much of what we do is still human-curated, built by experts who understand artistry, emotion, and culture. We’re not here to replace artists. We’re here to amplify them.

Moving Entertainment Forward

Stingray is in your homes, on your screens, and in your cars. From Loupe curating art and visual culture at home, TuneIn, and Stingray Karaoke, we brought innovation and expertise to CES 2026 on top of being the life of the party.
 

CES didn’t just show what technology can do, it showed how entertainment is evolving and how we are helping lead that shift. As we look ahead to what’s next, one thing is clear: Stingray is everywhere you look — or listen.

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