Stingray Advertising Expands its US Sales Team
Montreal, November 10, 2022 – Stingray (TSX: RAY. A; RAY.B), a leading music, media, and technology company, today announced the expansion of its Stingray Advertising team with the appointment of Lesley Nadler as Vice President of Sales and Alison Posada and Michael Zuckerman as Sales Directors. The new hires will be leading the Stingray Advertising sales team as they expand across the United States.
Stingray Advertising operates North America’s largest retail audio advertising network, delivering digital audio messaging to more than 20,000 superstore, pharmacy, grocery, and discount store locations. The network connects brands to consumers at point-of-sale, leveraging the power of proximity to influence high-intent audiences and deliver proven performance for advertisers.
As Vice President of Sales, Lesley Nadler will oversee Stingray Advertising initiatives in the United States. She will lead the growing national sales team, working to develop their retail audio advertising network and go-to-market strategy as retail media continues to experience rapid growth. Additionally, she will be instrumental in helping to build and maintain strategic partnerships with all US Holding Companies & Independent Agencies, as well as with key advertisers across the US.
Lesley has 20+ years of proven success with extensive sales and management experience in digital, interactive, and multi-platform sales at leading media and entertainment companies including HotJobs, Yahoo!, Fox Interactive Media, Disney, Sony Pictures Entertainment, and Condé Nast.
Sales Directors Alison Posada and Michael Zuckerman will be the primary liaisons for the day-to-day execution, administration, management, and optimization of advertising campaigns. They will play an integral role in growing US advertising revenues across the retail audio advertising network.
Alison brings to Stingray over 15 years of sales and media experience with companies such as Basis Technologies, Pandora, Clear Channel Radio, and Fox Television. She most recently held the position of Sales Director at Talkwalker, a global technology company, where she was responsible for helping agencies and their brands find and analyze customer and consumer data through an AI-enabled intelligence platform. Throughout her career, Alison has helped brands and advertising agencies understand how to reach their audiences and both plan and execute marketing campaigns across traditional and digital channels.
Michael has 15 years of digital and traditional media experience. Most recently, he was an Account Director at Vericast serving as the Pepsi Beverage Team Lead, managing the overarching partnership across respective brand/shopper retail divisions. During his time at Vericast, he helped advise on the effective planning, alignment, and implementation of their digital solutions against key Pepsi campaign brand objectives. Prior to Vericast, he was a Senior Director at Catelina Marketing and a Senior Account Executive at Amazon, where he collaborated with top CPG eCommerce and brand leads to help navigate the Amazon media and retail ecosystem, developing long-term growth strategies and championing custom programs across display, search, and video platforms.
“Retail media is becoming one of the fastest-growing advertising categories in the US,” said Ryan Fuss, Senior Vice President of Stingray Advertising. “We are thrilled to welcome these respected sales leaders to our growing Stingray Advertising team and look forward to their contributions in connecting brands with high-intent shoppers through our unique in-store audio advertising offering.”
Stingray Advertising’s retail audio advertising network reaches 140 million US shoppers every week.
Stingray (TSX: RAY.A; RAY.B), a global music, media, and technology company, is an industry leader in TV broadcasting, streaming, radio, business services, and advertising. Stingray provides an array of music, digital, and advertising services to enterprise brands worldwide, including audio and video channels, over 100 radio stations, subscription video-on-demand content, FAST channels, karaoke products and music apps, and in-car and on-board infotainment content. Stingray Business, a division of Stingray, provides commercial solutions in music, in-store advertising solutions, digital signage, and AI-driven consumer insights and feedback. Stingray Advertising is North America's largest retail audio advertising network, delivering digital audio messaging to more than 20,000 major retail locations. Stingray has over 1000 employees worldwide and reaches 540 million consumers in 160 countries. For more information, visit www.stingray.com
About Stingray Advertising
Stingray Advertising operates North America’s largest retail audio advertising network, delivering digital audio ads across more than 20,000 superstore, pharmacy, grocery, and discount store locations. Its retail media network connects brands to consumers at point of sale reaching more than 140 million shoppers every week. By engaging with high-intent audiences in an unavoidable contextual environment, Stingray Advertising leverages the power of proximity to deliver proven performance for advertisers. For more information: www.stingray.com/advertising
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